Added: Lucia Lamere - Date: 26.11.2021 15:42 - Views: 21693 - Clicks: 9488
Then, you must be thinking of success stories. You will discover How to write success story to write a success story that is worth sharing. Writing a detailed success story requires approaches that would outlay how and the extent of the impact your project and interventions had or are having on beneficiaries — individuals and communities.
Whilst many propositions exist for writing a success story, the template you adopt will depend on the peculiarity of your project, organization, funder, and target audience. Understanding the key elements will provide the basis for you to craft an adaptable template for your needs.
Success stories are resourceful marketing tools for promoting your organization before stakeholders, partners, and funders. They help you relate to others how your approaches and interventions are transforming lives and impacting the society in the big view. Basically, it is an of how you achieved success. Thisat the very core, details the before and after situations, strategies you adopted, and the positive impacts. Aside from marketing your work and organization, they provide relevant information. Decision-makers can read in-between the lines to ascertain the flow of activities, and thus, make decisions to improve, re-structure, or even stop an activity.
Though success stories are mostly written at the end of a project or intervention, some are, however, written at the beginning and middle points. This post provides a balanced approach that you can adapt to write a success story that meets the peculiarity of what you do. For instance, Non-Governmental Organizations often have templates given to them by funders to guide how they go about the writing process. Similarly, business enterprises craft theirs based on specific factors such as the niche, context of what they did, and many others.
The title of your success story remains the first contact point.
Viewers and readers alike will most often see this before the story. They may decide to proceed or simply bounce depending on the picture your headline paints.
So, how do you craft the headline that keeps your intended audience engaged? Emotional hooks contain action and power words that paint the effect of your story.
Most importantly, they take your readers through a power-packed universe where each action translates into an impact. So, think of it this way: If a headline contains an action, someone or a group of people definitely got involved. s are powerful and easily convey the impact of your story.
In fact, at a snapshot, headlines with s help you to spot the extent to which you achieved success. As you can see from the image, it straightly tells how 4 children benefited from the intervention provided to their caregiver. Without thinking much, one can immediately tell the impact: building a future by helping these children attend school. So, always think of creative ways to add s as part of your success story headline hacks.
However, this is not to say that all your headlines must contain s. Just be creative!
The one purpose of your piece is to show success. It reveals the essence of an intervention. Then, why not help people understand the relevance of your story from the very beginning. For instance, the livelihood opportunity success story I used earlier shows, not only the impact but the extent of the impact.
You can, from the headline, understand that those children got access to education. Long and wordy headlines are unnecessary because a rather concise one would pass the message succinctly. Though there are How to write success story when adding a few words delivers the intended message and helps people understand the supposed content of your write-up.
Baseline information usually helps people to understand an impact better. And this should often exist in your writing steps. It aids your readers to picture what it was like in the past, thus helping them understand the extent of what you did. This requires the availability of relevant baseline information and or data. You will, however, gather pieces of information to complement the existing one. Where it becomes difficult, is when you have no reliable baseline information.
Nevertheless, you can adopt data collection techniques to gather information from the right sources. Well, once you have the needed information, you can understand how things were. What you detail should concisely address the following areas:. In fact, one feature and notable quality of a success story is that it must be concise.
If possible within just a. This implies that you will have to creatively provide answers to these questions such that your readers will understand what occurred. That seems a huge task, right? Trimming your words and sentences — removing irrelevant details and expressions — provides a succinct way of providing enormous information within few lines or sentences.
What next? Remember that strategy integrates all efforts and approaches used to deliver How to write success story expected result s. Therefore, imaginatively, outline the steps involved, resources, stakeholders, and any other factor that contributed to making the story a success.
Most times, interventions are funded. This helps to show how your organization has utilized funding efficiently to achieve success. More so, the funding can equally be under a particular project. Equally, introduce the project. Discuss its goal, target groups, duration, and objectives where applicable.
Project X is a 2-year child-focused project aimed at improving access to education by vulnerable children in community Y. The above example instantly describes what the project was — at a higher level, but explicit enough to enable readers to sum its vision. But one question beckons, which of the ways was most effective? All I want you to grasps here is that readers need to know about the approach es you used.
This could provide clues for someone or an organization to adapt such in future projects. So, detail your approach, the steps involved, its efficiency if possible, and the rationale for the choice. For example, we achieved a reduced rate of Gender-Based Violence GBV in one of our focal communities where attempts have ly been made. Our approach yielded geometric success. The screenshot below shows a summary of the approached we adopted. With that, one can easily surmise that our approach can be adapted in community Z with peculiarity to the situation we tackled.
Especially in social and community projects, forming a referral and collaborative system remains the major strength of achieving success. It is quite unlikely to identify a successful project that had no collaborations or synergy with specific entities. In the screenshot, you saw how we collaborated with community structures to achieve the desired result. Where available, remember to chip in these collaborations. The truth is this, the steps would be meaningless if your story fails to reveal the result or success. So, permit me to state that this is the most important part of your success story.
Yes, people have read what the situation was and how you innovatively tackled it. Thus, help them understand these effects. There are a few ways to showcase the result of a success story such that those who consume it will understand the impact and its extent in just a few lines.
In fact, you might not see the impact the way they will reveal to you. While gathering information for the story, capture relevant quotes that add value. These quotes can be from a single source. Sometimes, from several sources. Ensure that you make the most of them. For more on best practices, read this guideline from Grammarly: Quotation Marks.
Another way of showcasing and impacts is to dissect the available data. Okay, calm down a bit. Simple comparisons, percentages, summations, or even measures of central tendencies will do just fine. Note, however, that the scope of your project might sometimes require in-depth data analysis to represent your success.
Either way, understand that data attract attention compared to words. This is only possible if you had baseline information in place. There are different types of Means of Verification MoVfrom photos, audio recordings, video, ed attendance schedules to receipts. However, in the context of this post, I will focus on one that is mostly used in writing success stories — Photos.
Well-taken photos can give visual meanings within a few seconds. Depending on policies or guidelines that govern your project, you may include relevant photos to support your story. By now, your success story has taken shape. Everyone is now abreast of strategies that can work for a given scenario.
That long-term impact becomes the big picture of the success story. The big picture is the most important fact about your intervention and how it affects other things over a long a How to write success story. This could be what is happening already as a result of your work. So, reserve 2 — 3 sentences to provide the present and future large-scale impact of what you have done. Where this becomes important is in acquiring funds, and presenting questions for others to answer. For instance, you helped reduce the unemployment rate by linking 20 youths to relevant skills from which they got start-up grants, right?
But the problem still lingers in the community. Your projection of what this will bring if more youths are empowered might spur funders and stakeholders. It might make them think of ways to either support you or initiate an intervention along that path.
I hope by now you have acquired basic if not enough, skills and information to write a success story? Now the ball is your court! How do you want to play it? Remember, a good success story offers great advantages, and you can rely on these to mobilize funds and resources for your organization. Note : There are several other success story formats out there specific to your field and needs.
Lest I forgot, I promised you a free success story template.How to write success story
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How to create powerful success stories. 4 examples